Better by design Proven by impact

Joining as the division's first UX practitioner with no existing mandate or network, the role required building credibility and influence from scratch, across teams that had operated without UX input.

Intentionally built relationships at every level of the organization, from functional experts to the President of ICF, prioritizing depth over breadth. Converted 7% of connections into ongoing, recurring relationships grounded in trust, context, and continuity.

EnergyInsite, an energy developer planning product, was built without UX input. There was no baseline, no way to measure progress, and no shared understanding of whether the product was meeting the needs of users.

Established a System Usability Score (SUS) benchmark from day one, then ran structured check-ins at six-month intervals. Paired with regular software release documentation so stakeholders could see exactly what changed and why scores moved.

Leadership required EnergyInsite to meet ICF's corporate brand standards, but the team had no dedicated UI designer, no creative director, and no additional budget to bring one on.

Built a working partnership with ICF's Creative Director and established a reusable design system grounded in corporate brand guidelines. A weekly 30-minute review cadence kept new designs aligned and continues today.

As the sole dedicated UX resource, the team had no reliable way to identify, scope, and bring in outside talent when demand exceeded capacity, slowing progress and creating unpredictable resourcing.

Designed a repeatable task order template that clearly defined scope, skills, deliverables, and approval steps. The standardized process gave stakeholders confidence and gave new resources everything they needed to hit the ground running.

A growing startup needed to build brand awareness and retain potential customers, but had no data on reader interests to guide content. Sustaining meaningful engagement over time required a more deliberate approach.

Implemented a reader survey feedback loop to gather engagement data directly from subscribers. Used findings to iterate on content format, prioritizing short, relevant, scannable content that readers consistently responded to.

Concentric Sky had the technical depth to build great products but lacked two specialties increasingly demanded by clients: accessible design and UX content strategy. Without them, the team was leaving contract value on the table.

Identified both gaps independently, drafted job descriptions and scoped billable services for each role, then built the case to leadership over several months. Both specialists elevated product and proposal quality, giving the organization capabilities it actively marketed to win larger engagements.

A product team was stalling ahead of a key milestone, overwhelmed by competing feature requests and blocked by unresolved technical dependencies. They needed outside perspective and a clear path forward.

Assessed the full feature backlog to map dependencies and identify high-impact, low-risk work the team could move on immediately. Delivered a prioritized roadmap within two weeks that the client signed off on, giving the team shared direction and renewed momentum.